HappyHour now in Hangover Mode
As much as we try and avoid being labeled another cliché web 2.0 application; we seem to be in infinite “beta”. We are however officially updating our perpetual beta status from “pregame mode” to “hangover mode”. Now that we’ve fully recovered from the binge that was SXSWi 2009, it’s back to work!
For those that remember, our “pregame mode” version of HappyHour was a slightly less-than-clever way to say we were ready to talk about it but it wasn’t done yet—the code was still catching up to the big idea. We successfully launched in pregame mode for SXSWi with limited functionality and had a tremendously positive reaction. We had over a thousand active users on HappyHour daily during the conference; we surly did our part to connect the people with the parties!
So, now that we’ve upgraded our status, what next? Well, the pregame version was about 25% of the “the big idea” – it accounted for a lot of the core functionality (which helped us work out the kinks) but is only a fraction of what we plan to publicly launch with. We’ll share more in the coming months! Don’t worry though, we are just building the big idea, not adding any bloat – we’ll be keeping it lean, mean and clean!
The official launch of HappyHour is currently scheduled for this winter!